Being An Effective Writer In The Social Media Realm
Multi-tasking makes contemplation impossible. In today’s world, people who don’t multi-task are deemed retarded. Taking the time to search for deeper meanings is becoming obsolete. Peoples’...
View ArticleUsing Social Media To Strengthen Your Brand
Ever since the word brand (a noun) was expanded to branding (a verb) interpretive misunderstandings about what “brand” and “branding” really are have multiplied. Various self-proclaimed gurus...
View ArticleNothing Is Free
Social Media is growing like the plague and it’s here for the long term. It is permeating almost everything we do and see and buy and use. We know this: People want to participate in everything. They...
View ArticleAre Your Ready For Social Media?
Last week I had the pleasure of moderating a panel at New Media Atlanta entitled, “Are You Ready For Social Media: Preparing Your Teams To Listen, Engage, Measure & Adapt.” The panel included Bert...
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The Lure Of The Shiny Object
Some very well meaning, very smart people are being distracted by the lure of shiny objects. And they are distracting others in the process. The sexiness of the social media space and the desire to see...
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Social Media, Emergence And Trend Spotting – The Missing Tools
A tweet by Steve Farnsworth caught my eye this morning. I’ve been spending a lot of time recently thinking about complex adaptive systems as they relate to social media. And the majority of my thought...
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Plancast.com Is Pure Of Marketers? That’s Funny.
Yesterday, Jeremiah Owyang made the following comment on Twitter, “For now, Plancast.com is pure of marketers and brands, just the early adopters. I’m sure they will sign up soon.” I had to laugh when...
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My Y2K Story Would Be Better With A Few Photos
“Share your Y2K story” jumped out at me as I panned through one of my Twitter lists this morning. Jeremiah Owyang wrote a great post asking his readers to share their personal memories of the Y2K...
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Stop Calling Me A Social Media Marketing Expert
I’ve tried hard to not call myself a social media marketing expert or guru or master or rock star. What I haven’t done is correct others when they have. And I haven’t done a very good job of letting...
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A Hub-Focused Approach To Evaluating Tools (Part 1)
The concept of the “site-less web” has become a popular topic of late. From a business standpoint, what the advocates say is that your website/blog is no longer as important as it used to be and that...
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Twitter: It’s Not Just For the Birds – A Live Blog Experiment
This is a test of a Live Blog iPhone app and WordPress plug-in. I’m live blogging Paul Chaney‘s presentation at the HAR Digital Media Spring Training today. The description states - “This session will...
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HAR Digital Media Spring Training – A Live Blog Experiment
This is a test of a live blogging iPhone app and accompanying WordPress plugin at the HAR Digital Media Spring Training 2010 Major League Sessions. If it is working properly today, I should be able to...
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The Lo-So Hurdle – Getting The Average Jane To Check In
I would put my current opinion of the popular and public use of “lo-so” (location-based social networks) somewhere between silly and dangerous. When I take myself out of my tech lover mindset, I’m...
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Gist Nails The Gist Of A Simple Training Game
We love games here at Zeek Interactive. We play them. We make them. And we’ve felt for a long, long time that games and learning were meant for each other. Our first training games were launched back...
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Signal VS Noise: A Look At The REBCNASH Twitter Stream
I wasn’t going to write this post. I obviously changed my mind. This is a post about REBarcamp Nashville, but it’s not really about REBarcamp Nashville. Nothing I’m about to say has anything to do with...
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Gurus, Pretenders And Inspirations
I tried to ignore the bullhorn in the black “trainer” shirt this morning. It was hard, but I was managing. I was managing until my wife forced me to focus on him. Rocky said, “If I were the person that...
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Stop Pissing In The Social Media Pool
Imagine my surprise this morning when I found this shocking headline in my feed reader, “Traffic Bait Doesn’t Bring Ad Clicks.” Apparently, after extensive study, researchers found that “advertising is...
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Why Should This Headline Be My Status Update?
I want a different way to post updates about my blog to the social web directly from WordPress. The universally accepted “send an update to Twitter using the headline via the one allowed account tied...
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Fourtrace Urges You To Think Before Sharing
Could someone predict where you’ll be tomorrow? According to the Fourtrace website, “Fourtrace is a research project in “Advanced topics in Computer Networking” at University of California, Santa...
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